The buyer reactivation engine

Turn market change into buyer conversations.

Your next customer may already be sitting in your CRM. MarketChat finds who has a reason to hear from you, creates the personalised market update and keeps the conversation moving until they are ready to act.

Dormant buyer discoveryPersonal market updatesConversational nurtureRecorded outcomes

Illustrative product model. Founding pilots connect an approved CRM and market or inventory source.

The MarketChat loop

Know who to re-engage.
Why now.
What to say.

Connect the market information your business follows with the buyers your CRM has forgotten. MarketChat finds the relevant reason to return and turns it into a personal, useful conversation.

The update is the opening. The continuing chat is the relationship. The recorded outcome is the proof.
◇

Detects the change.

New inventory, price movement, availability, product launches or market news create a timely reason to reconnect.

A real trigger—not a generic campaign.
◎

Finds the right buyers.

Matches the update to dormant contacts using requirements, preferences, history, intent and relationship context.

Relevant people—not the whole database.
↗

Starts the market chat.

Prepares a personalised update that explains why this matters to that buyer and gives them an easy reason to reply.

Useful information—not “just checking in”.
✓

Nurtures the response.

Remembers the conversation, prepares the next move for approval and keeps the relationship alive until the buyer acts.

One thread from update to outcome.
ReactivationWake dormant buyersGive past prospects a relevant reason to return.
ConversionMove faster to actionTurn replies into viewings, bookings, demos or baskets.
Follow-upMiss fewer opportunitiesSurface who needs attention before intent cools.
RelevanceSend better updatesMatch each market story to individual context.
MomentumShorten transaction delaysKeep blockers, questions and next moves visible.
EvidenceRecord commercial outcomesLink the update, conversation and action to revenue or commission.
Start with the data and channels your business already uses.The public demo uses illustrative data. Live CRM, market and messaging connections are configured with each founding pilot.
Web workspace liveCRM pilot connectionMarket feed pilot connectionWhatsApp & SMS activation
One market update. Two conversations.

Your team sees the opportunity.
Each buyer sees why it matters.

MarketChat combines a genuine market trigger with business knowledge and permissioned relationship memory—then turns the same signal into a ranked team action and a personal buyer update.

Market triggerWhat changed and why it matters now
+
CRM historyWho once wanted something relevant
+
Relationship memoryWhat makes the update personal
Team MarketChatDaily reactivation brief
“Which dormant buyers have a reason to hear from us today?”
M
MarketChat

River-view availability tightened 12%. Seven dormant buyers match the affected stock; Sara is highest priority because a newly reduced home now fits her saved budget.

01Reactivate Sara with the price change94 days quiet
02Update six related buyersRelevant match
03Review replies and book viewingsNext action
M
MarketChat intelligence coreMarket · CRM · Conversation
Buyer MarketChatPersonal market update
“What changed for me?”
M
Your business representative

You asked me to watch for a genuine river view below £2m. A home that was previously outside your range has just been reduced and now fits the brief. Would you like the comparison or a viewing?

◇Original requirement rememberedContext
◎Market news made personally relevantWhy now
✓Easy next step offeredReply

Illustrative property example. The same reactivation loop can use inventory, pricing, availability, launches or market news in other sectors.

The same engine across every market

See a market update
restart a relationship.

Property is the first launch wedge. Commerce and automotive show how the same signal-to-buyer loop travels into wider markets.

MatchesProperty ConciergePersonal market update · demo
You asked me to watch for a genuine river view below £2m. Something relevant changed today.
M
MarketChat representative

A home that was previously outside your range has just been reduced and now fits your saved brief, including the usable second bedroom. Would you like the comparison or a viewing?

94 days quietBudget: under £2mRiver viewHome office

Permissioned relationship memory · Illustrative data

MarketChat control centreBusiness view
94dDormant
4Match signals
1Next action
Awaiting approval

Reactivate Sara with a relevant price update

Evidence: saved river-view brief, 94 days without contact and a newly reduced match inside her budget.

Prepare a personal market update that explains exactly what changed and offers a comparison or viewing. Verify availability before sending.
Try the approval step. This demonstration sends no messages.

Interactive product illustration. Examples are not live customer data, messages, bookings or transactions. Open the full working demo →

The reactivation command centre

Every morning,
the right buyers rise.

Your team gets one operational view of the market trigger, the matched buyer, the relationship history, the proposed update and what happened after it was sent.

01
Who to re-engageRank dormant and active buyers by relevance, intent, recency and evidence.
02
Why now and what to sayShow the market reason, prepare the personal update and keep a human approval step.
03
What happened nextRecord the reply, viewing, booking, purchase, revenue or commission against the original trigger.
Open the working demo ↗
MarketChat reactivation command centreILLUSTRATIVE WORKSPACE
TODAY · BUYER REACTIVATION

Who has a reason to return

Updated moments ago
Matched buyers277 high relevance
Updates ready07Awaiting review
Reactivated05Recorded this week
↗
Price change now fits Sara’s saved brief94 days quiet · River view · Under £2m
Best match
◇
New availability matches six past enquiriesRequirements current · Personal update ready
Market move
∞
Returning landlord has a portfolio trigger12 units · Reporting preference remembered
Reactivation
✓ Every recommended update retains its market trigger, customer context, approval and recorded outcome.
The product evolution

Reactivate the database.
Earn the network.

The wedge starts with a simple, measurable promise: turn relevant market updates into buyer replies and commercial outcomes. The relationship and network layers grow from that evidence.

Building now
Stage01
Buyer reactivation

Market update ↔ Buyer

Match market change to dormant demand, start the conversation and record the outcome.

Market
signal
↔Buyer
Relationship next
Stage02
Continuous relationships

Business AI ↔ Customer

One representative that remembers, nurtures, answers and prepares the next approved action.

Business
AI
↔Customer
North star
Stage03
Connected markets

AI Network ↔ Transactions

Verified representatives discover, communicate and coordinate approved commerce across businesses.

AI
Network
↔Approved
action

MarketChat starts narrow enough to sell and prove. Its durable asset is the relationship ledger connecting market trigger, customer context, conversation, action and outcome.

The trusted global network

AI representatives need more than a place to talk.

They need an infrastructure for knowing who they represent, what they are allowed to remember, which actions they may take and how outcomes are verified.

◇

Verified identity

A clear link between the representative, the business behind it and the customer relationship it serves.

Know who is acting
✓

Permission by design

Customer and business controls that define what can be remembered, shared, prepared or executed.

Know what is allowed
∞

Portable context

Structured relationship memory that can continue across approved channels without forcing customers to start again.

Keep useful context
↗

Outcome evidence

A traceable connection from intent to recommendation, approval, action and recorded commercial result.

Prove what happened
Start with the buyers you already earned

Your database is not dead.
It is waiting for the right reason to talk.

Begin with one market feed, one CRM segment and one measurable reactivation outcome. Property is the first live use case; the engine is designed for every market with dormant demand.

Good questions

A wider market.
A focused first wedge.

What is MarketChat today?

MarketChat is a buyer-reactivation engine. It matches a relevant market or inventory change to people in a business’s CRM, prepares a personalised update, keeps the resulting conversation in context and records what happened next.

Is MarketChat only for property?

No. Property is the first launch wedge because inventory, buyer requirements, relationship history and commission outcomes make the return measurable. The same loop works in commerce, automotive and other markets where existing buyers can be reactivated by relevant news, availability or price movement.

Is the global AI network live?

No. It is the long-term platform vision. Stage one proves that market signals can restart valuable customer relationships before MarketChat expands into continuous representatives and business-to-business agent coordination.

Are the CRM, WhatsApp and SMS connections live?

The public demo uses illustrative data. Founding pilots configure an approved CRM and market source. WhatsApp Business and SMS additionally require provider activation, customer permissions and channel configuration.

Does the AI send or transact autonomously?

The current pilot separates drafting, approval and sending. AI reply drafting requires activation. No message, booking, purchase or transaction occurs merely because an example was approved.

How will MarketChat measure value?

By linking the original market trigger to the matched contact, approved update, buyer reply and recorded outcome: a reactivated buyer, viewing, booking, purchase, renewal, revenue or commission. Recorded outcomes are evidence; they do not automatically prove incremental uplift.